15th Coca-Cola Golden Spoon Awards
Assessment Period: January 2022 till date
Entries Close on 22nd November 2022
Who can nominate: Food & Grocery Retail Chains & Brands, Supermarkets, Convenience Stores, Gourmet Stores, Independent Grocers, Kiosks/ Express Formats or Any other Speciality F&G Brands and Retailer.
Across Channels: Brick and Mortar, e-retail, Multi/ Omni Channel Retail.
(The entrant can participate in more than one award category if qualifies as per eligibility criteria and meets the definition of concerned award category)
Images Most Admired Food And Grocery Retailer Of The Year: Ecommerce/ Quick Commerce
Images Most Admired Concession Counter at Movie Theater
FOOD & GROCERY RETAILER
★ Supermarket Chain - National (A retail chain with a single brand name with 4 or more outlets operating outlets in two or more geographical regions of India (N / E / W / S) with primary offering in Food / Grocery / FMCG with average store size less than 20,000 square feet)
★ Supermarket Chain - Regional (A retail chain with a single brand name with 4 or more outlets operating outlets confined to one of the geographical regions of India (N / E / W / S) with primary offering in Food / Grocery / FMCG with average store size less than 20,000 square feet)
★ Convenience Store - (Grocery Stores with Quick Bite Counters) Including Stores in Non-Conventional Shopping Places like Fuel Stations, Railway Station, Airports, Etc
★ Independent F&G Retailer - (A retailer with primary offering in Food / Grocery / FMCG and having up to 3 stores)
★ Speciality Store - (With Depth & Width In Single Product Assortment for eg. Organic product, Health & Wellness Supplement etc)- North / East/ South / West
★ Gourmet Retailer –North / East/ South / West
★ Unique Concept Store/Format -(A retailer with primary offering in Food / Grocery / FMCG in a Unique Concept or Format – for eg Doorstep Delivery, saff-less / paper-less/ cash-less/ drive-through/ green/ kiosks in non conventional locations)
★ Any Other Functional Area
SINGLE STORE WITH HIGHEST YEAR-ON-YEAR GROWTH
A Success Story of ONE Specific Store operational since 1st Jan, 2021 or before having shown outstanding performance in terms of per sq.ft. sales leading to the particular outlet’s financial revenue.
BRAND RETAILER PARTNERSHIP
2022 success stories of collaboration between Food & Grocery brands and retailers in building new consumption/ product categories or transforming a traditional category with innovation – with details of execution and results in terms of creating differentiation, customer or multi stakeholder engagement, increased sales/ consumption with positive feedback/ coverage/ and recognition.
BUSINESS TRANSFORMATION/ TURN AROUND SUCCESS STORY
An outstanding story of retail business transformation in 2022 with details of planning, execution strategy, implementation stages and payoffs/ results.
FOOD & GROCERY INNOVATION
How A Great Concept Was Executed to Perfection!
Outstanding Innovation/s by a Food & Grocery brand/ retailer with unique idea/s and strategy enhancing or differentiating it’s proposition in any of its operations- unveiled in 2022– with details on its execution and results in terms of effectively serving customers ‘New’ needs, creating differentiation, customer or multi stakeholder engagement, increased sales/ consumption with positive feedback/ coverage/ and recognition.
Nominations may be filed in multiple categories as below:
★ Marketing & Promotions
★ Customer Experience / Service/ Acquisition
★ Employee Practices
★ Production, Processing & Packaging
★ Retail, Display & Presentation
★ Ordering, Payment & Delivery
★ Business Support
★ Any Other Functional Area
STORE LAUNCH
A store launch in 2022, having drawn significant consumer, industry and media attention.
Nominations may be filed in multiple categories by Food & Grocery Brands and retailers in the following categories:
★ Debut Store
★ New Store
★ Flagship Store
★ Concept
TECHNOLOGY IMPLEMENTATION
Nominations may be filed in multiple categories by Food & Grocery brands and retailers.
2022 Success stories of Effective Tech Implementations – with details of execution strategy, implementation stages and payoffs/ results – in areas like:
★ In-store Technology Adoption
★ Ease of Shopping
★ Loyalty Program implementation
★ Digital Supply Chain Transformation
MARKET EXPANSION
An outstanding story of market expansion in 2022 on the following parameter:
★ New Market Penetration
★ Trading Area Growth
★ Store Count Augmentation
★ Acquisition of New Customer Segments
CATEGORY PERFORMER (for professionals)
Category leaders having shown outstanding performance in developing their respective categories – managing the same category in the same organisation throughout the 2022.
Nominations may be filed in multiple categories by retailers and or Category Heads / Managers in the following categories:
★ Staples
★ Processed Food & Savouries
★ Beverages & Confectionery
★ Fresh Foods – Fruits and Vegetable
★ Frozen & Ready to Eat
★ International Foods (foreign / imported)
★ Meat Fish & Live Stocks
★ Dairy
★ Others – Please specify
For further enquiries please contact:
Priti Gupta
pritigupta@irisretail.com
+91 8826415472
